Industry article
The ‘Impossibility’ of Net Zero: A Risky Narrative for the Future?
Kemi Badenoch’s controversial remarks about the "impossibility" of achieving net zero emissions by 2050 have sparked debate. While acknowledging real challenges, critics argue that undermining this goal could stifle progress and investor confidence. This article explores the risks of discrediting net zero and emphasises the importance of collective action, innovation, and sustainable solutions to combat climate change and build a resilient future.